I received a call a couple weeks ago about photographing an event for GE, needless to say I jumped at the chance. The next day I was at USC photographing their Ride & Drive event which promoted their new Watt Power Station for electric vehicles. Check it out here.
The event started with seminars on their product and the advantages of EVs. It then concluded with lunch and the chance to drive an EV like the new Chevy Volt. As you may imagine photographing a seminar is not an easy thing, there’s only so much to photograph. A couple weeks prior I had attended a photograph seminar where I was told to “think differently” and “crop differently”, so I did. I turned the camera to the audience at times, sometime even shooting over someone’s shoulder. I’m quite pleased with the results.
I love this photo. I shot it through the space made when a seminar attendant leaned his head against his hand.